Founded in 2006 by Dr. Roy Winston and the Heckmann brothers—Scott, Brock, and Todd—the company bypassed the traditional franchise model in favor of centralized ownership. This strategy allowed the team to maintain strict oversight of its clinical standards as it expanded from a niche Sunset Boulevard operation into a national retail health powerhouse.
LaserAway Hits 222-Clinic Milestone in Two-Decade Expansion
Two decades after launching a single West Hollywood storefront, LaserAway has arrived at its 222nd location. The Katy, Texas clinic opening marks a rare streak of continuous growth for the founder-led aesthetic dermatology brand, which has successfully scaled its private operations across 36 states without a single closure.
CEO Scott Heckmann notes that the original objective was to dismantle the exclusivity surrounding aesthetic procedures. The brand now employs over 700 nurses and maintains a medical board of 25 board-certified dermatologists under the leadership of Chief Medical Officer Dr. Will Kirby. The new facility in Katy offers the company’s standard suite of services, ranging from laser hair removal and injectables to body contouring treatments like CoolSculpting. By combining medical precision with a retail-forward approach, LaserAway continues to push its footprint into suburban markets, prioritizing accessibility for a broader demographic beyond the traditional luxury client base.
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